Monday, June 15, 2020
How To Rebuild Your Recruitment Reputation
How To Rebuild Your Recruitment Reputation Facebook4TweetLinkedInPinEmailShares4 For a company, their reputation is an invaluable asset. Within recruitment, it could the difference between a candidate or employer choosing to work with one company over another. A good recruitment reputation can lead to company connotations such as; trustworthy, reliable, capable and efficient. These are important factors that retain clients and candidates to keep them using a recruiters services again and again. However, unfortunately it isnt always that simple. Incidents may occur and a one-off mistake could damage a recruiters reputation in the long run. Sometimes this can be inevitable so instead of explaining how to avoid this, here are some suggestions to help rebuild your recruitment reputation. Negative feedback If your company receives negative online reviews through social media or recruitment comparison sites it is important you think before you respond. A quick hasty decision to leave an unthought out response could only aggravate the unhappy reviewer further. So instead, ensure your reply is apologetic and professional. Offer a contact number, which in turn takes the problem offline and into a more private discussion. Find out more on how to respond to online reviews here. Provide an insight into company culture Focus on the positives of your company. Try to really sell your company culture to anyone taking a look at your recruitment agency online. To achieve this you want to reflect a desirable place to work without obviously stating how AMAZING your workplace is. Instead, subtle posts on different social media platforms reflecting what it is truly like to work at the agency will be more effective in changing peoples opinions. Make it fun yet believable. If you host monthly bake sales or team outings, document theses on social media to give your company a less corporate feel. Personality Give the agency personality. Many negative opinions are formed on companies that feel unapproachable and unfriendly. Some may feel their response wont hurt the company as they dont consider the individual employees working there and instead see the business as just another recruitment agency. Whereas this can be more difficult if your company has brand personality. It can make a recruitment agency more personable and easier to relate to. For example, a simple way to achieve this could be Honesty If you have made a mistake in the past, own up to it. Customers both client and candidate will feel more satisfied you acknowledged the mistake and are looking to move past it. If you choose to shift the blame elsewhere, youll lose any left credibility and it will look like you are not truly sorry. Review your recruitment process In order to improve for the future, it is important you review your current recruitment process. Are there any ways you can improve different stages? Look for things that could change and work on making a greater effort to make the amendments. This can help dimish the chances of a damaged brand reputation again in the future.
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